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Thursday, October 15, 2026
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NOVARIFT

THE JOURNAL OF TECHNOLOGY, MARKETS & CULTURE

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Privacy Policy

Last updated: June 2026

This Privacy Policy explains what information is collected when you visit novarift.org, who collects it, and how it is used. By using this site, you consent to the practices described here.

NovaRift does not collect, store, or maintain any personal data about its visitors. There are no user accounts, no subscriber databases, and no personally identifiable information retained on our servers. However, third-party services integrated into the Site, including analytics and advertising providers, may collect data independently, as described below.

Information Collection

What NovaRift Stores

NovaRift does not store personal information on its servers. There are no user accounts, mailing lists, or databases containing visitor data.

Contact Form

If you use the contact form, your message (including any name and email address you provide) is delivered directly to the NovaRift team via email. It is not stored in any database or system on the Site.

Information Collected by Third Parties

The Site uses third-party services that may collect information automatically when you visit. This may include:

  • Google Analytics: Collects anonymised usage data such as pages viewed, time on site, approximate location, device type, browser, and referring source. This data is processed by Google under its own Privacy Policy.
  • Third-party advertising partners: Advertisements on the Site are served through third-party ad networks. These partners may use cookies, web beacons, or similar technologies to serve ads and collect data about your browsing activity across websites. This data is governed by each partner's own privacy policy.

Cookies and Tracking

NovaRift itself does not set cookies. However, the third-party services running on the Site do. These include:

  • Analytics cookies: Set by Google Analytics to understand how visitors use the Site.
  • Advertising cookies: Set by ad partners to deliver relevant advertisements and measure campaign performance.

You can manage or disable cookies through your browser settings. Most browsers allow you to block third-party cookies specifically. Note that disabling cookies may affect how ads are displayed on the Site. For more details, see the Cookie Policy.

How Information Is Used

Since NovaRift does not collect or store personal data, no visitor information is used directly. The third-party services on the Site use the data they collect for:

  • Analytics: Google Analytics helps NovaRift understand traffic patterns, content performance, and how visitors navigate the Site so editorial coverage can be improved.
  • Advertising: Ad partners use data to serve relevant advertisements and measure their effectiveness.

Data Sharing

NovaRift does not sell, rent, or trade any personal information because none is held. The only data exchange that occurs is between your browser and the third-party services (Google Analytics and advertising partners) whose scripts run on the Site. NovaRift does not have access to the personal data these services collect beyond the aggregated, anonymised reports they provide.

Data Retention

NovaRift does not retain any personal data. Data collected by Google Analytics is retained according to Google's data retention settings, currently configured at a maximum of 26 months. Advertising partners retain data according to their own policies.

Your Rights and Choices

Because NovaRift does not store personal data, there is no visitor data on its systems to access, correct, or delete. However, you have control over the data collected by third-party services:

  • Google Analytics: You can opt out by installing the Google Analytics Opt-out Browser Add-on.
  • Advertising cookies: You can manage ad personalisation through your browser's cookie settings or through industry opt-out tools such as aboutads.info or youronlinechoices.com.
  • Browser settings: Most browsers allow you to block or delete cookies, disable JavaScript, or use private/incognito browsing modes.

If you have questions about what data a specific third-party service holds about you, contact that provider directly under their own privacy policy.

Third-Party Links

Articles on the Site may contain links to external websites. NovaRift is not responsible for the privacy practices or content of those sites. Review the privacy policies of any third-party site you visit.

Security

The Site is served over HTTPS (TLS encryption) via Cloudflare, ensuring that data transmitted between your browser and the Site is encrypted in transit. Since NovaRift does not store personal data on its servers, the risk of a data breach is minimal.

Children's Privacy

The Site is not intended for individuals under the age of 16. NovaRift does not knowingly collect personal information from children or any other visitor. Minors should use the Site only with parental awareness.

International Visitors

The Site is hosted on Cloudflare's global network. Third-party services such as Google Analytics and advertising partners may process data in jurisdictions outside your country of residence, including the United States. These services are responsible for ensuring appropriate safeguards for international transfers under their own policies.

Changes to This Policy

This Privacy Policy may be updated from time to time to reflect changes in the third-party services used on the Site, legal requirements, or operational practices. When changes are made, the "Last updated" date at the top of this page will be revised. Continued use of the Site after changes constitutes acceptance of the updated policy.

Contact

If you have questions about this Privacy Policy or the third-party services used on the Site, you can reach NovaRift at: